4000 years of tradition

Celebrating ancestral techniques from South Asia for today. With love from Adivasi (indigenous) communities.

Tega తెగ means family in Telugu; for indigenous communities in South Asia, everything on this earth is family.

Our start

We started Tega తెగ to amplify the culture and knowledge of Adivasi (indigenous) peoples across South Asia and preserve the time-honored traditions of each community.

Image Credit: Lambani Artisan from Sandur Kushala Kala Kendra NGO

Always Inspired

We are inspired by native fibers, plants dyes, artistic expression, and way of life in Adivasi communities. We wish to support our leaders in honoring our mother earth. Check out our product descriptions to see what specific dyes and plants are used for each piece.

  • Image Credit: Lambani Artisan from Sandur Kushala Kala Kendra NGO

Dedication to Craft

With each collection our designs are co-created with a specific Adivasi community highlighting their traditional colors, patterns and natural symbols. Each collection is made embrace and amplify everyone on the gender and size spectrums. Our first collection is in collaboration with Sandur Kushala Kala Kendra, an NGO focused on supporting Lambani craft.

Image Credit: Lambani Artisan from Sandur Kushala Kala Kendra NGO

Community Resilience

We strive to build healing and enriching relationships with the communities and ecosystems that support us.  

Our wealth distribution model funnels 15% of our profits back to the communities we work with for each collection to remove the traditional hierarchy of power and profit.

3% of profits will be donated to organizations supporting Adivasi community regeneration and land back initiatives.

Image Credit: Lambani Artisan from Sandur Kushala Kala Kendra NGO